Trilogy Launch on Kickstarter Explained
We are launching the Trilogy Modular System on Kickstarter next week! And, the new product will be available at substantial discounts! This blog post explains how Kickstarter works, how to be a part of our launch, and how to be one of the first to back us and get the best deal.
It’s very simple! Click HERE to visit our Kickstarter Preview Page, and register to be notified when we launch. (If you don’t have a Kickstarter account, you can register there - it’s very simple - all you need is an email address.) Once you register, you’ll get an email the instant we launch. You can then go to our Kickstarter Campaign Page (which will be at the same link) and see our detailed offering.
- KICKSTARTER EXPLAINED
Kickstarter is a website (https://www.kickstarter.com) that helps new products or ideas launch. Companies agree to launch their products first on Kickstarter, and Kickstarter provides a platform where the companies can offer their products (usually at a substantial discount). Consumers benefit by getting innovative new products first, usually well below the retail price.
To buy a product on Kickstarter (or “pledge to a campaign” in Kickstarter’s language), you need to have a Kickstarter account. This is quick and easy to set up - basically just an email address and a method of payment. You can do this at our Preview Page, as noted above.
The company offering the new product opens a “campaign” on Kickstarter, and offers the product at a discount in return for pledges from interested customers. The campaign usually lasts 30 to 45 days, during which time the product is not available anywhere else. The company sets a goal for the campaign; if the goal is not met, everyone’s money is refunded. If the goal is met, the funds are collected, and the company then delivers the product. This helps a lot of young companies with good ideas get started because Kickstarter provides a large market, but even bigger companies often use Kickstarter.
Companies offer their new products at a discount, with the earliest purchases or pledges usually receiving the biggest discounts. This is because the earliest pledges help get the campaign going and spread the word about the new product. So, as a customer, you get the best deal if you pledge early in the campaign. Most companies set up a structure with an earliest “Super Early Bird” lowest price, followed by an “Early Bird” price, followed by a “Kickstarter Discount” price.
For example, our new Trilogy Modular System Retail of $399.00 will be $279.00 during the Super Early Bird phase of Kickstarter. That’s a $120 savings, or 30%!
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GETTING THE BEST DEAL
So, here are our recommendations for getting the best deal on Kickstarter!
- As noted above, it helps to have your Kickstarter account set up in advance of the campaign starting.
- When the campaign starts, look through the product line and decide what you want!
- Make your purchase or pledge as soon as you can after the campaign opens.
- The larger purchases are usually the best deals. For example, the All-in-One-Bundle (which includes packing cubes and a hip belt) is a bigger discount to retail than the Trilogy Modular System, and the “Double Up” option (purchasing two All-in-One Bundles) is a larger discount again.
- If you have questions, ask! The company launching the new product will answer the questions on Kickstarter, so everyone in the community backing the campaign benefits.
Once the campaign ends, there will be a “survey” sent out to everyone who has backed the campaign. This is usually when you select colors and specify your shipping address, and you can usually do add on purchases at that point also.
We hope this blog post is helpful to you in understanding how Kickstarter works. We’re excited about our launch, and looking forward to bringing the Trilogy Modular System to the world.
Let the next phase of the modular revolution begin!
Happy Traveling!
Dave and the Onli Travel team